A 48 Hour Idea Lab

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About F5://Food


An incubation lab for startup ventures in the New Media space that focuses on one of our greatest assets here in the Annapolis Valley: Food!


48 hours hackathon/startup weekend that pairs food-idea people with New Media builders.


Rethinking the age old problems of: production, distribution, and consumption.


Clear your calendar for the weekend of January 17th to 19th, 2014. Acadia University here in the Annapolis Valley, N.S.

What is Your Big Idea to
Refresh Food Production ?

F5://Food is an occasion to work with agri-food pioneers to develop innovative solutions to address particular problems or opportunities.

Pitching your idea at F5://Food is an opportunity to form a group with like minded individuals to help develop the concept over the course of the weekend.

Win Big!

$2000 in prizes to be won to propel your startup to the next level. $1000 cash prize and $1000 business development consulting services provided by FarmWorks Investment Co-op

Ready to Start Cooking?

Let's do this!

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F5://Food Schedule

The event is taking place at:

Sheldon L. Fountain Learning Commons
Acadia University
26 Crowell Dr.
Wolfville, NS


6 - 7 PM
Registration, networking and snacks
7 - 8 PM
Idea pitches start
8 - 8:30 PM
Voting on pitches for top ideas
8:30 PM ++
Teams are formed. Teams begin with taking inventory of skills and setting weekend objectives. Workspace closes at 11PM.


9 AM
Lite breakfast and teams fire up their engines
9:30 - 10 AM
"Lean Business Model Canvas Crash Course" with Paul Richards
12 PM
12:30 - 1 PM
"How to Pitch Crash Course" with Paul Richards
1 PM
Check-in and calls for help
2 - 4 PM
Mentors help teams
6 PM
8 PM++
Teams close shop for the day, or hang out till 11PM.


9 AM
Lite breakfast and teams fire up their engines
10 AM
Check-in and calls for help
10 - 12 PM
Mentors help teams
12 PM
1 PM
Prep for final presentation
2 - 3 PM
Final presentations
3:30 - 4 PM
Judging and awards
4 PM++
Celebrations, cash bar and wrap-up

F5://Food Mentors & Judges


Anne Anderson
Vice Chair, FarmWorks
Alison Scott Butler
Lawyer, FarmWorks
Paul DesBarres
Market Researcher, Nova Insights
Chris Duyvelshoff
Hoticulturalist, Perennia
David Fagan
Chartered Accountant, Maynard Bent & Fagan Chartered Accountants
Vickie Gray
Learning Manager, Acadia Entrepreneurship Centre
Peter Hicklenton
Crop Production Systems Scientist, FarmWorks Advisors
Lisa Lowthers
Senior Business Counsellor and Trainer, Acadia Entrepreneurship Centre
Shane Patelakis
IRAP, Industrial Technology Advisor, National Research Council Canada
Paul Reeves
Leadership Consultant, Business Improvement Results
Danny Silver
Professor in the Jodrey School of Computer Science & Acadia Institute for Data Analytics, Acadia University


Linda Best
Secretary and Founding Member of FarmWorks, Chair Friends of Agriculture in NS, Member NS Food Policy Council, Medical Microbiologist
Leigh Huestis
Director, Office of Industry & Community Engagement (ICE) at Acadia University

F5://Food Stewards

Adam Barnett

Adam Barnett is a recent returnee to Wolfville and is once again in love with the town and its people. These days he is obsessed with maps of all forms and is working as the GIS (Geographic information Systems) technician for the Municipality of Kings County. His passion continues to revolve around food, technology, community, and a love of the outdoors.

Mike Caplan

Michael has been active as a web application developer and web designer for 16 years, working in the non-profit, university, retail, agricultural, and dental industries. He is a founding partner of HarvestHand, a platform that services Community Shared Agriculture farms. More recently, Mike founded Refresh Annapolis Valley, a new media professional association to help grow the Valley's technology industry.

Duncan Ebata

Duncan makes branding and interactive marketing easy for mission-based businesses. Duncan believes that developing sustainable regional food systems is paramount and that new media technology is an essential enabler. He is a partner at Shift! Mobile Interactive and HarvestHand. Currently, Duncan works with Colibri Software, the Acadia Centre for Social and Business Entrepreneurship (ACSBE), East Coast Organic Milk, and FarmWorks Investment Co-operative.

Gary Morton

Gary owns and operates Morton Horticultural Associates. Gary's work is based on helping his clients find new value and profit in what they do. For over 30 years Morton Horticultural Associates has provided specialized consulting and coaching-service strategies for clients with agricultural based businesses in the area of value-added product development, commercialization and marketing strategy. He is co-author of Adding Value through Farm Diversification and Farm Business Planning; Understanding, Preparing and Using.

Melissa Quinn

Melissa is the Manager of the Acadia Entrepreneurship Centre Innovation and Incubation Services. The goal of the Centre is to facilitate industry engagement with Acadia University staff and resources in three key sectors: tidal energy; agri-food; and information and communications technology. Melissa is presently involved in the delivery of the Acadia Entrepreneurship Centre programming and business incubation services for business development practitioners, business owners, students and non-profits. Melissa has over 7 years of business and product development experience in the Agri-Food sector and has worked with many rural businesses to commercialize and successfully launch new and innovative products to the marketplace.

Paul Richards

Paul Richards is Innovacorp's business development consultant for the Annapolis Valley area. In this role, Paul focuses on enabling knowledge-based companies to accelerate their growth and helps to foster a dynamic high-growth entrepreneurial culture in the region. Paul spent over 10 years working with the Acadia Centre for Social and Business Entrepreneurship (ACSBE) assisting businesses in rural Nova Scotia. Paul also worked to build the entrepreneurial capacity and infrastructure of several developing economies in Africa.

John Read

John is the Founder and President of Colibri Software. He has more than fifteen years of experience in software development. He was a postdoctoral researcher at Waterloo and Simon Fraser University and taught Computer Science at Acadia University full time for a number of years. He is currently an Adjunct Professor in Acadia's school of Computer Science. John has also developed software at a number of companies in the US and Canada in the areas of 3D modeling, micro-electronics and GIS systems.

Frances Shagen

Frances is fascinated with what it takes to create entrepreneurial ecosystems. Her 15 years of running Crystal Clear Bookkeeping Ltd, helping hundreds of business owners, and producing business events has been the perfect laboratory to test assumptions. She took what she learned from working with small business owners and wrote Your Effortless Business.

Jeff Wentzell

Jeff is a Business Development Officer at the Nova Scotia Department of Agriculture.

F5://Food Sponsors